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Responsibilities
- Be the Eloqua and Salesforce systems expert for the European marketing team.
- Work with regional marketing managers to construct outbound campaigns, carry out follow up/nurturing activities and ensure the process of managing incoming leads is at maximum effectiveness.
- Measure, monitor and analyse campaign results and report accordingly, advising on improvements where necessary.
- Assist the wider marketing teams in the creation of regional analysis of customers, penetration and lead progress.
Background
- Track record of managing the same or similar systems within the sales ops or marketing function of a technology company.
- Proven skills in the development of processes, report building and databases manipulation.
- Strong interpersonal skills with the ability to articulate data analysis simply.
- Working knowledge of Salesforce.com highly desirable.
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